Digital Magazine Examples:
The Fired Up Food brand was an internal brand within Evefire Group. Along with a broadcast TV show, I produced and created a digital strategy for the brand. The monthly digital magazine was a part of the brands overall digital footprint.
To increase the digital presence for Fired up Food, the digital magazine was used to supplement the broadcast television show and gain touch points in the following areas:
- Email subscriptions
- Increase in consumable content
- Awareness for the brand
For the Fired Up Food digital magazine, I was deeply involved in creating strategy around the magazine. I was also deeply involved in the content production for each month’s magazine.